At Home with CENTURY 21® magazine inspires readers to imagine and achieve a better home environment by presenting fresh style ideas and sensible projects. It gives readers practical advice on how to protect and enhance their investment, with everything from seasonal upkeep tips to smart money management strategies. It positions CENTURY 21® Sales Professionals as trusted advisors who can offer advice and support as their customers’ needs evolve.
The magazine reaches the Century 21 System’s “Preferred Client Club” — clients are enrolled in the program by their brokers or agents as part of a loyalty and relationship-building package. The editorial mix and photographic style reflect the diversity of the CENTURY 21 clientele by featuring a variety of geographic locations and architectural styles.
At Home with CENTURY 21® is one of the several high-quality communications distributed to Century 21's clients’ during the first five to seven years of homeownership. Clients receive customized issues of At Home six times a year, with specific relevant content highlighted just for them. The issue is personalized with a greeting from their real estate agent, ensuring a personal one-to-one connection is forged and maintained.