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Maxisaver Military FSI

The MaxiSaver Military FSI is a full-color, multi-page coupon magazine that is distributed in every military commissary in the United States. It is similar in appearance to Valassis (RedPlum) and News America (SmartSource) Sunday Coupon Books, and contains packaged goods, retail, and direct response coupons. Monthly circulation is over 500,000, and over 70% of the publications are handed to shoppers by uniformed Maxisaver distribution clerks.Distribution is spread out over weekends to coincide with paydays and holidays. Both half page and full page opportunities are available.

Circulation

Category:FSI
Delivery:Hand Distributed
Paid/Free:Unassigned
Annual:6,360,000
Avg Circ:530,000
Frequency:12 X Year
Buy by:National
Name List Mailing:   No
Broadcast Mailing:   No

Demographics

Percent Female:90%
Military, Women

Schedule

12/04/2010530,000
11/06/2010530,000
10/02/2010530,000
09/04/2010530,000
08/07/2010530,000
07/03/2010530,000
06/05/2010530,000
05/01/2010530,000
04/03/2010530,000
03/06/2010530,000
02/06/2010530,000
01/02/2010530,000

State Coverage

AK, AL, AR, AZ, CA, CB, CO, CT, DC, DE, FL, GA, HI, IC, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MO, MS, MT, NC, ND, NE, NJ, NM, NV, NY, OH, OK, PA, RI, SC, SD, TN, TX, UT, VA, WA, WI, WY, ZPR

See Also